"You don’t have to hire the best people. You can hire anyone, as long as you scare the bejesus out of them. That’s the key, the fear. This applies not only to assembly line and factory type workers but to all of your staff, including top executives and even the board of directors. In fact, especially the board of directors. A corollary to this rule is this: Only promote stupid people. But not just any stupid people. You have to find the certain type of stupid people who actually believe they’re super brilliant. They make insanely great managers and are super easy to manipulate. It’s pretty easy to spot them. Former McKinsey consultants are top candidates."

~ The Secret Diary of Steve Jobs: Regarding my management style

20 February 2009 ·